“The lifestyles of the people who wear my clothes has an influence on the way I design.”— Laura Ashley
“Our business is about technology, yes. But it's also about operations and customer relationships.”— Michael Dell
“You need to be a merchant. You need to be able to understand what it is that your customer wants.”— James Sinegal
“In the long run, the trust of our customers is more important than any short-term revenue.”— Craig Mundie
“We are committed to building cars and trucks that people want to buy and are proud to own.”— Rick Wagoner
“Remember the people you address are selfish, as we are. They care nothing about your interests or your profit. They seek service for themselves.”— Claude C. Hopkins
“The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.”— Peter Drucker
“The notion that the customer is always right is not true. You have to create the right customer.”— Louis V. Gerstner Jr.