6 quotes found for this topic
“We don't do nuance.”
“If you're explaining, you're losing.”
“It's not what you say, it's what people hear.”
“There's a simple rule: You say it again, and you say it again... and about the time that you're absolutely sick of saying it is about the time that your target audience has heard it for the first time.”
“Don't say 'drilling for oil.' Say 'exploring for energy.'”
“You can't get the visual without the audio.”