Reed Hastings

“The best thing you can do for employees—a perk better than foosball or free sushi—is hire only 'A' players to work alongside them. Excellent colleagues trump everything else.”

“Do not tolerate brilliant jerks. The cost to teamwork is too high.”

“Responsible people thrive on freedom and are worthy of freedom.”

“At Netflix, we think you have to build a sense of responsibility where people care about the enterprise. Hard work, like long hours, is not a metric we use.”

“Companies rarely die from moving too fast, and they frequently die from moving too slowly.”

“When there's an ache, you want to be like aspirin, not vitamins. Aspirin solves a very particular problem someone has, whereas vitamins are a general 'nice to have' market.”

“Most entrepreneurial ideas will sound crazy, stupid and uneconomic, and then they’ll turn out to be right.”

“The best managers figure out how to get great outcomes by setting the appropriate context, rather than by trying to control their people.”

“I learned the value of focus. I learned it is better to do one product well than two products in a mediocre way.”

“But, like most things in life, the reality is more complicated than the sound byte.”

“Don't be afraid to change the model.”

“If you have a dream, you can spend a lifetime studying, planning, and getting ready for it. What you should be doing is getting started.”

“With a fixed mindset, you believe you are who you are and you cannot change. This creates problems when you are wrong because you are unable to accept it.”

“We are an entertainment company that uses technology, not a technology company that does entertainment.”

“Our brand is not a logo or a name. It is what our customers think of us.”

“Candidly, I have never been a big fan of the grand vision. I am more of a 'let's get on the surfboard and ride the wave'.”