Michael Eugene Porter

“Innovation is the central issue in economic prosperity.”

“Strategy is the creation of a unique and valuable position, involving a different set of activities.”

“The essence of strategy is choosing what not to do.”

“Strategy is about making choices, trade-offs; it's about deliberately choosing to be different.”

“Competitive strategy is about being different. It means deliberately choosing a different set of activities to deliver a unique mix of value.”

“If all you're trying to do is essentially the same thing as your rivals, then it's unlikely that you'll be very successful.”

“A strategy delineates a territory in which a company seeks to be unique.”

“The company without a strategy is willing to try anything.”

“The purpose of the corporation must be redefined as creating shared value, not just profit per se.”

“Sound strategy starts with having the right goal.”

“Finally, strategy must have continuity. It can't be constantly reinvented.”

“The best CEOs I know are teachers, and at the core of what they teach is strategy.”

“There's a fundamental distinction between strategy and operational effectiveness.”

“Change brings opportunities. On the other hand, change can be confusing.”

“The essence of formulating competitive strategy is relating a company to its environment.”

“Billions are wasted on ineffective philanthropy. Philanthropy is decades behind business in applying rigorous thinking to the use of money.”

“Firms have to be nimble and robust. They have to be able to respond to unexpected events.”

“Strategy is not about being the best. It's about being unique.”

“Strategy is a commodity, execution is an art.”

“The ability to change constantly and effectively is made possible by the ability to conceptualize and execute strategy.”