“If we understand the mechanism and motives of the group mind, it is now possible to control and regiment the masses according to our will without their knowing it.”

Edward Bernays

EB

About Edward Bernays

Public Relations Pioneer American

Edward Bernays was an Austrian-American pioneer in the field of public relations and propaganda, often referred to as 'the father of public relations.' As the nephew of Sigmund Freud, he applied principles of psychology...

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